What’s New with the M3 MacBook Air? – Features & Pricing in Bangladesh

The MacBook Air has earned the reputation of being one of the world’s most popular laptops. Apple recently bestowed it with a much-needed refresh, featuring the powerful M3 chip, faster Wi-Fi connectivity, and support for up to two external monitors. Remarkably, these enhancements come without compromising its signature thin and light design or the impressive battery life that lasts for days.

The wait is over! Apple unveils the next generation of MacBook Air, powered by the mighty M3 chip. Buckle up for a whole new level of performance and portability. This powerhouse packs a punch – up to 60% faster than the M1 chip and a staggering 13x faster than the fastest Intel-based MacBook Air. M3 boasts a lightning-fast Neural Engine, solidifying MacBook Air’s reign as the world’s champion for AI tasks on the consumer market.

Whether you choose the 13-inch or the 15-inch model, stunning thinness and lightness are a given. Plus, you’ll get a mind-blowing 18 hours of battery life to fuel your adventures. Feast your eyes on the gorgeous Liquid Retina display, while you unlock new capabilities like support for two external monitors and blazing-fast Wi-Fi, twice as speedy as the previous generation.

Crafted from a rock-solid aluminum unibody enclosure, the new MacBook Air is built to endure. And the color options? Oh boy! Choose from a spectrum of stunning hues: midnight (featuring a revolutionary fingerprint-resistant anodization seal), starlight, space gray, and timeless silver.

Combined with its top-notch camera, crystal-clear mics, immersive speakers, MagSafe charging convenience, a silent and fanless design, and the powerful macOS operating system, the MacBook Air delivers an experience unlike any other. No wonder the 13-inch model reigns supreme as the world’s bestselling laptop, and the 15-inch model dominates the 15-inch category! Pre-orders start today, with deliveries commencing this Friday, March 8th.

Blazing-Fast Performance with M3

Gear up for a performance leap with the all-new M3 chip powering the MacBook Air! This next-gen marvel utilizes cutting-edge 3-nanometer technology, making it super fast. Apple took an 8-core CPU powerhouse, paired with a graphics beast – up to a 10-core GPU! On top of that, you can fuel it with up to 24GB of unified memory, letting you tackle anything you throw at it.

This powerhouse delivers a whopping 60% speed boost compared to the M1-powered MacBook Air, and a mind-blowing 13x improvement over the fastest Intel-based model (phew!).

But wait, there’s more! The M3 chip lets you work, create, and play longer than ever. Get ready for up to 18 hours of battery life – that’s a full 6 hours longer than the old Intel days!

The M3’s blazing speed will transform your workflow. Power through daily tasks like a champ, crush demanding projects like photo editing, video creation, and even software development. Plus, the next-gen GPU unlocks some serious gaming awesomeness. So whether you’re playing Stray or No Man’s Sky, the new Airs can handle them.

Imagine lighting, reflections, and shadows so realistic, you’ll swear you’re inside the game! That’s thanks to hardware-accelerated mesh shading and ray tracing. And for all your streaming needs, the M3 boasts the latest media engine with AV1 decode, delivering smoother, higher-quality video experiences.

A Consumer Laptop with Insane AI Capabilities!

Forget everything you thought about laptops and AI! With the revolutionary M3 chip, every Mac becomes an AI powerhouse. Thanks to Apple silicon, the MacBook Air packs a faster, more efficient 16-core Neural Engine, plus built-in CPU and GPU accelerators for on-device machine learning that’s simply unmatched. This translates to the absolute best AI experience for any consumer laptop on the market, period.

But wait, there’s more! M3’s incredible AI performance unlocks a universe of intelligent features in macOS, making your life easier and more creative than ever. Think powerful camera enhancements, real-time speech-to-text, seamless translation, mind-blowing text prediction, and even advanced accessibility features – all powered by AI.

The fun doesn’t stop there! Dive into a vast ecosystem of apps brimming with AI features. From checking homework with Goodnotes 6’s AI Math Assistant to automatically enhancing photos in Pixelmator Pro or removing background noise from a video using CapCut, the possibilities are endless. And thanks to the unified memory architecture of Apple silicon, MacBook Air can run even the most complex AI models – we’re talking large language models (LLMs) and image generation diffusion models – locally with lightning speed.

Need even more processing power? No sweat! MacBook Air seamlessly supports cloud-based solutions, so you can tap into the full potential of AI-powered productivity and creative apps like Microsoft Copilot for Microsoft 365, Canva, and Adobe Firefly.

What Makes MacBook Air the World’s Most Popular Laptop?

No wonder the MacBook Air reigns supreme! M3 takes its legendary combo of power, portability, and user-favorite features to a whole new level.

Two perfect choices, both impossibly light and portable: Built to last with a rock-solid aluminum shell, the 13-inch and 15-inch MacBook Air boast incredible battery life and a crazy thin profile under half an inch! Work, play, or create anywhere – these are laptops on the go. The 13-inch is the ultimate portability champ, while the 15-inch offers a massive screen for multitasking. There’s a perfect fit for everyone, from students on the move to business pros who love a bigger view.

Feast your eyes on the stunning Liquid Retina display: Brace yourself for a jaw-dropping 13.6-inch or 15.3-inch Liquid Retina display on your MacBook Air. It explodes with vivid colors with support for a whopping 1 billion!, shines brightly at 500 nits, and boasts double the resolution of similar wimpy PC laptops. Prepare for razor-sharp details and text so crisp it’ll make you do a double take.

Double your display power: The M3-powered MacBook Air now lets you rock up to two external displays with the lid closed! Perfect for business warriors or anyone who needs the ultimate multitasking setup. Spread out documents, jump between apps – conquer your workload with ease.

Supercharge your connections: Buckle up for blazing-fast Wi-Fi 6E on your M3 MacBook Air. Download speeds are double what they were before! Plus, you get the convenience of MagSafe charging, two Thunderbolt ports for connecting all your gear, and a classic 3.5mm headphone jack. So versatile, that it’ll blow your mind.

Look, sound, and feel like a pro: Video calls just got a major upgrade with the 1080p FaceTime HD camera. Look your best, whether you’re catching up with loved ones or crushing a business meeting. Crystal-clear audio is a given too, thanks to a three-mic array and enhanced voice clarity. Immerse yourself in three-dimensional sound with Spatial Audio and Dolby Atmos support. Music and movies will come alive like never before on your MacBook Air.

Magic Keyboard and Touch ID: The ultra-comfy and quiet backlit Magic Keyboard comes with a full-height function row featuring Touch ID. Unlock your Mac in a flash, log in to apps, and pay with Apple Pay – all with a simple touch. Convenience at your fingertips!

macOS Sonoma

Get ready for an unrivaled experience when you combine the mighty MacBook Air with the power of macOS Sonoma.

Supercharge your desktop: Widgets are here! Now you can personalize your workspace, interact with them in a flash, and even tap into the vast world of iPhone widgets – all right on your MacBook Air. Video calls get an upgrade too, with features like Presenter Overlay and Reactions to keep things engaging. Say goodbye to juggling browser tabs! Profiles in Safari let you neatly compartmentalize your browsing for different projects. Plus, web apps provide lightning-fast access to your favorite online destinations. And for the gamers out there, Game Mode takes things to the next level.

Boost your productivity: Whether you’re crushing deadlines or hitting the books, the expansive MacBook Air display is your new best friend. Spread out with Split View for ultimate multitasking, or connect up to two external displays to truly expand your workspace. Features like Stage Manager are a student’s dream, helping you stay laser-focused on the task at hand.

The ultimate Apple ecosystem: MacBook Air seamlessly integrates with your iPhone and other Apple devices thanks to Continuity. Sharing photos, documents, and more has never been easier with AirDrop. Need to copy something from your phone? Universal Clipboard has you covered. Continuity Camera lets you scan documents or snap a pic with your iPhone and instantly have it appear on your Mac. With Handoff, you can start something like an email on your phone and effortlessly finish it off on your MacBook Air – the ultimate workflow champion.

Unleash your creativity: From FaceTime calls to creative projects, MacBook Air comes pre-loaded with powerful apps like Freeform, iMovie, GarageBand, and Photos. Need to tackle some paperwork? Productivity apps like Pages, Numbers, and Keynote are also included. And with thousands of apps optimized for Apple silicon, all your favorite tools – including Microsoft 365 and your go-to iOS apps – run like lightning on macOS.

Here’s to a Greener and Better Earth

Going green just got easier! The new MacBook Air sets a new standard for eco-friendly tech. It’s the first Apple product rocking a whopping 50% recycled content. We’re talking 100% recycled aluminum for that sleek shell, plus all the magnets are made from, you guessed it, recycled rare earth elements. But wait, there’s more! The main logic board boasts 100% recycled copper – a first for Apple!

Not only is the MacBook Air itself kind to the planet, but it also meets Apple’s strict energy efficiency standards. Say goodbye to nasty mercury, brominated flame retardants, and PVC. Plus, the packaging is a whopping 99% fiber-based, bringing Apple closer to its goal of ditching plastic packaging entirely by 2025.

Speaking of the planet, Apple’s already achieved carbon neutrality for their global operations. But that’s not all! They’ve got their sights set on becoming completely carbon neutral across their entire manufacturing chain and product lifecycle by 2030. Talk about an ambitious and awesome goal!

When Will the M3 MacBook Air Come Out in Bangladesh?

In the US, the M3 MacBook Air can be ordered starting March 4, 2024. It will begin arriving to customers and will be in Apple Store locations and Apple Authorised Resellers in US, starting Friday, March 8.

While the official release date for the M3 MacBook Air in Bangladesh is yet to be announced, rest assured that it will be made available through the Authorised Apple Resellers Gadget & Gear and Gadget Studio by G&G. Keep an eye on the G&G website and social media accounts to get updated as soon as it is available.

Should I Buy M2 or Wait For the M3 MacBook Air?

M3 outperforms M2 in benchmark scores by almost 20% in CPU testing and 15% in GPU scores. However, M2 uses a 5mn process and M3 uses a significantly more advanced 3nm process. This makes the M3 significantly more efficient. So in terms of raw power and efficiency, M3 MacBook Air is the clear winner, However, M2 Air prices has dropped in the US after the announcement of the M3 MacBook Air, so if you are on a budget, M2 might be a great option for you. 

So our verdict here is that, if you want a more powerful MacBook Air, you should wait for the M3 Air. However, if you are on a budget, you can buy an M2 MacBook Air at a cheaper price.

M3 MacBook Air Price in Bangladesh

In the US, The 13-inch Air starts at 1,099$ while the 15-inch Air starts at 1299$. In Bangladesh, there is no official price announced yet, However, you should keep an eye on Gadget & Gear’s website for updates related to the M3 MacBook Air Price.